Team & work

As our Analytical Consultant, Alicia is skilled at providing statistical insight into large scale datasets and helping clients identify significant outcomes and trends. Delivering across the breadth of the project lifecycle, Alicia is experienced in designing and implementing appropriate and robust solutions to complex challenges.

Catherine is an experienced, all-round researcher, borne from a strong foundation in both quantitative and qualitative interviewing. Qualitatively, Catherine deals easily with people at all levels and asks questions that makes respondents think and talk. Quantitatively, Catherine demonstrates her analytical skills and critical thinking whilst also ensuring our fieldwork approach and team will best meet our clients research objectives.

Debs oversees cross-business operational performance, ensuring high quality, effective and profitable delivery whilst making sure our customers’ needs are fully met. She also ensures that we recruit and retain a culturally committed, accountable, skilled and flexible bunch of people.

Francisco is an agile researcher with working experience in both commercial and academic research environments, in Spain, Australia and the United Kingdom. A versatile researcher, Francisco has a strong multidisciplinary educational background, and his data analysis skills are particularly strong. He has also research experience using mixed methods which he has applied across a range of areas including recycling and waste, public health, nutrition, and business support.

Janet is an experienced Project Manager with a diverse career spanning several areas including consultancy and operational management. She is a natural communicator with strong leadership skills and a high level of emotional intelligence. Qualified Institute of Leadership and Management - Executive Coach and Leadership Mentor Qualified Prince 2 Historically, Janet worked in the nuclear, low carbon/energy and engineering sectors in Cumbria with a focus on the West Cumbrian Coastline. She is experience with major European funded projects - accessing funding with responsibility for project delivery of £4.1 million grant scheme to support SME development. Janet brings excellent existing working relationships with major economic development organisations in Cumbria and she is a great believer in networking to strengthen business growth. Janet has developed strong links with support agencies, universities, network groups and Business clusters in order to secure an extensive knowledge of business/support opportunities available to time starved businesses.

Karl is an accomplished researcher and evaluator and designs and delivers research and evaluation to aid the development of policy and programmes. As a pragmatic problem solver, he considers client’s research questions in the context of their wider strategic objectives before developing bespoke solutions, often synthesising best practice and innovative approaches.

Kieran is an accomplished and highly skilled creative who has designed and overseen a multitude of branding and highly innovative creative marketing campaigns for winning moves. His creative designs have been used to promote business support programmes and software products that have engaged thousands of businesses.

Michelle Hollier is a highly experienced researcher and evaluator with a track record encompassing government programmes, policies and interventions for an international client base for over 15 years. She provides strategic level consultancy and advice in relation to policy and programme evaluation and implementation as well leading research programmes to inform policy and programme design and delivery.

Sadia originally started as a telephone researcher at Winning Moves, the past few years as Project Coordinator has given her an excellent foundation of knowledge to take on the role of Project Manager. Always, calm, considered and pragmatic, Sadia ensures that projects are delivered to meet clients' objectives and has worked with government bodies such as the Department for Digital Culture Media & Sport and the UK Space Agency.

Sarah has strong research experience and with a background in academic research she has extensive theoretical and practical experience of advanced quantitative data analysis. An allrounder, Sarah is also well versed in qualitative approaches, as well as mixed methodology projects. Sarah has worked across a range of areas including recycling and waste, skills needs analysis and business support.