Winning Moves acquires Databuild: a leading research and evaluation consultancy.

In June 2016, The Winning Group acquired Databuild Research and Solutions to enhance their consultancy offering and add to their portfolio of trading subsidiaries which includes Winning Moves. Winning Moves is internationally renowned for its service offering which includes software development and benchmarking tools and diagnostics.

Databuild Consulting, under the Winning Group banner, intends to grow its reputation as an established, global research and evaluation consultancy trusted by clients to design and deliver robust research, incisive analysis and invaluable insight. Together, Databuild and Winning Moves seek to challenge thinking and to transform performance.  Both trading subsidiaries have a proven track-record of success and making a difference through the delivery of data-driven services including consultancy, market research, benchmarking and diagnostic products and creation of bespoke software applications.

The staff at Databuild Consulting Ltd (our registered name) have now joined with Winning Moves’s staff base at Baskerville House, Birmingham and are excited by the prospect of not only being able to continue to deliver the challenging and important work for their existing clients, but also to develop a new and joint product offering that synergises Databuild’s passion, robustness and methodological expertise with Winning Moves’ creativity, innovation and technological knowhow.

Adrian Davies, Chief Executive of Winning Moves, and now, Databuild Consulting, said “I am delighted and excited by the coming together of two strong brands which are, singly, leaders in their respective fields. Together, we can create something very special, and we have an exciting journey ahead of us.”


Notes for editors:

Databuild and Winning Moves operate from Baskerville House, Birmingham, B1 2ND and can be reached

The Winning Group and Winning Moves were established in 1995, Databuild was established in 1984.  Directors of The Winning Group are Adrian Davies, Mark Modena and Zoe Wallis.

Databuild and Winning Moves are both about the collation and analysis of key data to help inform policy and improve performance for local and national economic benefit.

Winning Moves has a range of benchmarking and diagnostic products that are used internationally to challenge and improve business performance.  Our key product is benchmarkindex ( which is used in over 20 countries by clients including the Australian government, Fraunhofer IPK and the United Nations.

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